EL SHOW BY OMAR Y ARGELIA JOINS MORNING RANGE AT MEGA 96.3 KXOL LOS ANGELES
Omar Velasco and Argelia Atilano to bring their unique format and best morning show in Spanish to Mega 96.3
Daily show focusing on community, entertainment, family values and social issues that will be syndicated nationally
MIAMI, March 21, 2022 /PRNewswire/ — Spanish Broadcasting System, Inc. (the “Company” or “SBS”) (OTC Pink: SBSAA) and Mega 96.3 FM today announced that “El Show de Omar y Argelia” will air live on Mega 96.3 KXOL weekday mornings 6:00 a.m. PT to 10:00 a.m. PT. Hosted by the husband and wife team of Omar Velasco and Argelia Atilano, the show joins Mega’s strong morning lineup after nearly two decades on the radio. The show will also air nationwide, and Omar y Argelia will host podcasts that appeal to the Latin American community.
“El Show de Omar y Argelia” debuted in 2003 and has always delivered unique, honest on-air conversations that listeners love. Every weekday morning, hundreds of thousands of listeners tune in to hear Omar and Argelia openly share the moments of their lives – the funniest, the hardest, the happiest – as if they were chatting with their best friends. This captivating and open dialogue is complemented by commentary on current affairs, politics and social issues, popular music and celebrity gossip. Along with sharing their personal day-to-day details, Omar and Argelia share an immigrant story of hard work and cultural blending, career success, and community advocacy.
“Omar and Argelia have forged deep connections with their listeners by sharing, entertaining and informing through engaging dialogue and a format unmatched on radio,” said Albert Rodriguez, President of SBS. “Over their career, Omar and Argelia have managed to blend their personal life stories with broader social commentary and deliver a highly engaged audience. They both bring a constant energy and passion to deliver entertainment and information. fantastic to the Hispanic community of Los Angeles. As morning radio hosts, Omar and Argelia have delivered the #1 morning show in Spanish and have repeatedly achieved #1 in the general market, regardless of language. “El Show de Omar y Argelia” is a fantastic addition to our already compelling morning lineup at Mega 96.3 and we know our listeners will relate to and love the honesty and passion that Omar and Argelia bring every day.”
“We are thrilled to join the talented lineup of MEGA 96.3 and bring our love for the Hispanic community to listeners at Los Angeles and across the country,” Omar and Argelia said. “We love sharing our honest lives, perspectives and stories with our audience and our format is second to none. We’re thrilled to have the opportunity to bring our passion and love to Mega 96.3 and do what we love – connecting with, entertaining and informing the Hispanic community.”
About Spanish Broadcasting System, Inc.
Spanish Broadcasting System, Inc. (SBS) owns and operates radio stations located in major U.S. Hispanic markets in new York, Los Angeles, Miami, Chicago, San Franciscoand Porto Rico, airing the genres of Tropical, Regional Mexican, Spanish Adult Contemporary, Top 40, and Urbano formats. SBS also operates AIRE Radio Networks, a national radio platform of more than 290 affiliate stations reaching 95% of America’s Hispanic audience. SBS also owns MegaTV, a network television operation with over-the-air, cable and satellite distribution and affiliates across the United States and Porto Ricoproduces a national slate of concerts and live events and has a stable of digital properties, including La Musica, a mobile app offering streaming audio and video content focused on Latinos and HitzMaker, a new talent destination for budding artists. For more information, visit us online at www.spanishbroadcasting.com.
SOURCESpanish Broadcasting System, Inc.