Floods and COVID can’t stop this Lakota cultural tour business

In 2019, Tianna Yellowhair, co-owner of Tatanka Rez Tourz, told us how his touring business had been affected by extreme flooding. Yellowhair operates a cultural tourism business on the Pine Ridge Indian Reservation in South Dakota, offering educational tours about the culture and history of the Lakota people.

Three years later, we are back with her. During the pandemic, Yellowhair began hosting 90-minute online presentations. “Our biggest challenge was, because our booking was closed to visitors, how do we continue […] fulfill our mission?

Now that business is in person again, Yellowhair has a few plans for the future. One of these plans involves more community engagement. “We want to be able to hire tour guides, aboriginal tour guides, to give them an idea of ​​what working life is like in the summer. But also, you know, it’s something that they might end up wanting to make a business out of it in the future.

To listen to the full interview, use the media player above.

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James C. Tibbs